Blog, as we know, traditionally was an online diary with a very limited audience to the specific person who was writing. Nevertheless, as blogs have evolved and broadened into widely and take in forums for people to meet and share ideas over the world. Hence, the opportunity for blog advertising has grown.
Marketers are quickly learned that blogs being potentially in advertising which is a great way to increase traffic in targeted areas of Online Advertising. There are many advantages using blogs to advertise rather than other websites.
At first, the nature of blogs is that they are constantly being posted on, this means that they are slowly increase contents regularly for search engine such as Google prefer sites. If a blog is popular enough that have a large audience reading it, it will likely be seen by your potential audience.
Popular blogs can be far more attractive than static websites as regular readers will check often to see what the blogger is posting about. At last, your advert has higher chance to increase conversion rate if the advert is targerted at a right audience.
The age of blog advertising is coming into prominence compared to the traditional pay-per-click PPC advertsing which is more redundant. As far as Online Advertising goes, blog is definitely continue to outshines.
Here is the example of commercial ads that can be display in a blog for advertising purpose.
What is your opinion on blog advertising?
Share your thoughts by leaving us a valuable comment. =)
Rimmel Magnif'eyes Mascara, Retrieved on 8th February,
URL : http://www.youtube.com/watch?v=Kz2JfsIMhP8
Monday, February 2, 2009
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I beleive blog advertising seems interesting because it's something new way to advertise. Atleast people might be more interested than pop-ups which can be annoying at times.. =)
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