This Blog is to enrich readers'knowledge on Online Ads.

Sunday, February 15, 2009

Analysis Result

Good evening! I hope everyone had an awesome Valentine celebration!!

Here we are again analysing the result for our last poll. Thank you, readers whom cast their votes. =)

Is Online Advertising an Excellent Money Making Way?Poll Question: Is online advertising application, excellent money making way?

Votes are picked in the midst of 4 multiple choice answers:

Answer 1: YES.

Answer 2:
NO. THESE ONLINE ADVERTISING APPLICATIONs SOUNDED VERY ALIENATED.

Answer 3: YES, WITH PLENTY OF RESEARCH.

Answer 4: NO.

And, the result was, Answer 1 (YES), 3 (NO. THESE ONLINE ADVERTISING APPLICATIONS SOUNDED VERY ALIENATED) and 4 (NO) split equal votes, 20% apiece. Whereas Answer 2 (NO. THESE ONLINE ADVERTISING APPLICATIONs SOUNDED VERY ALIENATED) had seized the highest votes, 40%.

Yes. The conclusion was very evident that many people (in Malaysia I supposed) is still very novel, bizarre, blur, and might only have very vague impression on what precisely does an online application works, to bring us funds. One of the reader as well question, how much "PPC" pay per click. One adorable question, which we will discuss in our coming post this week. The trend is still dawdling in the market.

Stay with us for our next post, to read more about Pay Per Click.

Thursday, February 12, 2009

Importance of Online ads Placing

In advertising world, not only creative ads are important but placing ad at the right place is also crucial. Online advertisement can be costly. Clients pay for what they want, they want it to be attractive. When an ad is placed at a hidden area, client is wasting their money as the ad is not noticeable.

How to choose your ads placement?

Strategic ads placement is not just talk, it actually gives good results with AdSense. It is important to find your optimum place for your ads so that the visitor can see them and click before getting bored or annoyed of their presence.

As we read, the natural course of readers' eyes is from left to right, from top to bottom. Knowing the first area a reader lay his eyes on, the first choice for ads placement would be the top-left area of the page which will grant more attention.

In Google, the hottest spots is at the top and left areas which known as "readable section" namely Google's "heat" map. This section is where any reader automatically identifies as worthy of interest. It is immediately under the top level navigation, at the left and above of the primary content, and within the same top-left areas of the primary content.

Thus, wrong placement of ad usually lead to less viewable and eventually not effective. One who wish to advertise effectively not only to create an attractive ad but should always consider the ad placement. A good ad placement will gurantee you more money in return.

http://www.adsensehowtos.com/learn/choose-your-ads-placement.htmladsensehowtos.com/learn/choose-your-ads-placement.html

Example of good ad placement which grab the audience attention.
The MP3 Player has a good ad placement.

MP3 ads placement

Tuesday, February 10, 2009

Making money through Pay Per Click Advertising

Talking about making money through Pay Per Click marketing. The idea of Pay Per Click marketing sounds like a really easy way making money online. But i shall say it isn't so. =) No free lunch in this world dear readers.

Many people associate Pay Per Click with affiliate marketing. The idea is this - pick a click bank product, post a PPC ad, get instance traffic and make sales.

That sounds easy. But i personally think even the best Pay Per Click marketing expert needs to spend a couple of hundreds to test their ads before they can strike gold.

Pay Per Click advertising has evolved so much that it is harder to get involved.

WHY?

Because there are many spying tools that can help Pay Per Click marketers to spy on other people's ads and find out which keywords and ad phrases are profitable. PPC Bully is one example in that case of point. As a newbie, without such tools, we are searching for gold in the dark and that can be quite costly.

However, the good thing about Pay Per Click marketing is that once we hit some ads that are profitable, they can be our cash cow for quite a while.

I have done my study and I failed completely. My advice is making money through Pay Per Click marketing, following the right guide and researches through different campaign can be very essential. If we simply want to run it and test the water, you will need to be superbly lucky hitting the jackpot.

Sunday, February 8, 2009

Result on analysis

In the previous posts, we talk about blog in online advertising. Someone commented that blog advertising seems to be interesting whereby it is a new way of advertising rather than some pop ups which is quite annoying. In other post about online website advertising, blogger commented online advertising is more affective as advertising has more people viewing while print ad in newspaper and others they might not be bothered to see it. Although they don't view online ads, at least they would have a glipmse of it.



Our poll question for this week is "Do you think ads in a blog would catch your attention?" There is 28.6 percent voted for "Yes. I would check it out if is interesting.", "Yes.I would only glance through as i read the post." and "No.I dislike any kind of online ads." Only 1.2 percent voted "No.I do not even bother if is there."


Hence, this result showned that there are many people would view online ads and prove that online ads is more affective than other form of advertising such as newspaper, magazines and others.



Chart on ads in a blog would catch your attention

Thursday, February 5, 2009

Online Website Advertising

We cannot hide from it. Whether you are driving by a billboard, listening to the radio or flipping through the TV channels, every advertisement has dot.com this and dot.com that.

Here is a PDF file article showing Online advertising to grow seven times faster than offline advertising in 2007.

Even in a lean economy, the evolution of the Internet has business taking a new direction. Companies need a Web site even if these companies does not involved in e-commerce. Yet this new wave of marketing still takes some old-school advertising.

Online website advertising can be effectively managed at a low cost. This is especially helpful for small start-ups with limited capital. One of the common approaches is to write and submit product relevant articles to article directories online. This is a sure way of making your business known amongst the online community and will contribute to an increase in traffic to your web site.

Nonetheless, a successful Internet marketing campaign does not just take good strategies and clever use of marketing tools. Only with being creative and dynamic with your promotional tactics it will then successfully place a client ahead of the competition.

良質なコンテンツのWebサイト以上が必要です。総合広告キャンペーンは、 Webサイトが成功するための唯一の方法です。あなただけを購入するお客様からの潜在顧客を誘惑する必要はありませんが、今から買いにそれらを誘惑する必要があります!

Web sites need more than good content. A comprehensive advertising campaign is the only way to make a Web site successful. You not only have to tempt potential customers to buy from you but you have to tempt them to buy from you NOW!

Therefore readers =) I'm sure not everyone will be in agreement with me that website advertising is after all a hit. Feel free to enlighten us with your thoughts! Merci!

Monday, February 2, 2009

Blog in Online Advertising

Blog, as we know, traditionally was an online diary with a very limited audience to the specific person who was writing. Nevertheless, as blogs have evolved and broadened into widely and take in forums for people to meet and share ideas over the world. Hence, the opportunity for blog advertising has grown.

Marketers are quickly learned that blogs being potentially in advertising which is a great way to increase traffic in targeted areas of Online Advertising. There are many advantages using blogs to advertise rather than other websites.

At first, the nature of blogs is that they are constantly being posted on, this means that they are slowly increase contents regularly for search engine such as Google prefer sites. If a blog is popular enough that have a large audience reading it, it will likely be seen by your potential audience.

Popular blogs can be far more attractive than static websites as regular readers will check often to see what the blogger is posting about. At last, your advert has higher chance to increase conversion rate if the advert is targerted at a right audience.

The age of blog advertising is coming into prominence compared to the traditional pay-per-click PPC advertsing which is more redundant. As far as Online Advertising goes, blog is definitely continue to outshines.

Here is the example of commercial ads that can be display in a blog for advertising purpose.


What is your opinion on blog advertising?
Share your thoughts by leaving us a valuable comment. =)



Rimmel Magnif'eyes Mascara, Retrieved on 8th February,
URL : http://www.youtube.com/watch?v=Kz2JfsIMhP8

Sunday, February 1, 2009

Analysis Result

Analysis of Whether Consumers uses Freeware such as AdBlocker Plus to get Rid of Annoying Ads
The analysis result is finally out! I would like to put across my big gratitude to Vizu Web Polls for their friendly user interface and not forgetting an ocean of thanks to readers whom read and make an effort to cast a vote. =)

Readers pick their vote through multiple choices in a list of 4.

  1. a) YES
  2. b) NO. I'LL JUST PASS. IT ISN'T THAT MADDENING YET.
  3. c) NO. CAUSE I AM ALREADY DOING THAT PHYSICALLY. NO NEED INSTALLATION HASSLES.
  4. d) NO. CAUSE I FIND THESE ADS INTERESTING AND NOT BOTHERSOME AT ALL.

The survey exploring where internet ads could be disturbing concludes that internet advertising is really and truly maddening. 50% of readers voted on C, whereas A & D ended with fair percentage of 25%. Ironically, none of any readers cast a vote on B.

This is a universal predicament that makes all advertising agencies vulnerable. The failure of advertisers apply its artistic magic to online advertising space illustrate how the absence of genuine interactivity – in this case, developed by advertising agencies with marketers - makes it impossible to realize digital's potential. Interactivity that gives consumers of what they want and are willing to pay for, is the plum growth vehicle that eludes many companies, even as broadband is burgeoning as a global lifeline for critical communication and entertainment.

The predicament of online advertisers advertises online without knowing their market and core purposes would prolonged unless media and advertisers use interactivity to capture surfers' attention. Nonetheless, knowing consumers' desire is fairly important too.

Thousands of disparate tiny steps are being taken to explore connectivity as a hub utility at a time when bold strides are needed. This is, after all, no recessionary retrenchment; it's a revolution.

 
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Last updated: 21st Feb 2009, GMT 17:15
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