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Sunday, January 25, 2009

Result of analysis

In previous posts, we discuss about various type of online advertising such as banner ads, pop ups ads and also interstitial ads. A few bloggers have left some comment about this topic. Majority of them feel that online adverting is annoying but creative ads would catches their attention too. Some said that online advertising is on the rise while print advertising is near extinction and interactivity became main reason of the popularity of online advertising.

Besides that, wallpaper ads, floating ads, expanding ads and video ads are quite popular in online advertising. Majority commented these ads are more fun, unique and interesting compared to print media that no longer exciting but just a piece of paper with tonnes of advertisement. Moreover, they hope Malaysia would improve and continue to create more attractive online ads. However, some blogger dislike floating ads and video ads because it takes time to access into a web page, they prefer pop ups or pops under ads.

A blogger commented she prefer online ads than TV ads because of disturbance when watching a favourite drama and needed to switch channel. There are less people paying attention towards TV ads now a days as majority already started to spend more time online. In fact, user could multi-tabs and got to see the ads at the same time.

Let's see our polls result for this week. Our poll question is ''Which of the following you think would be the leading form of advertising in future?" According to votes, 42.1 percent voted Internet (Online), 31.6 percent voted TV, 26.3 percent voted Newspaper and no one voted for Magazines. This result shows that Internet (Online) could be the leading form of advertising in future follow by TV. Below is chart showing the analysis.


Chart of the leading form of advertising in future

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Last updated: 21st Feb 2009, GMT 17:15
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